Elon Musk shed light on why some users might be seeing “more toxic” content on their X feed of late.
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The X owner wrote in a post on Sunday night that the X algorithm “assumes” users want to see more of the same type of content they interact with.
“One of the strongest signals is if you forward X posts to friends, it assumes you like that content a lot, because it takes effort to forward,” Musk wrote.
He added: “Unfortunately, if the actual reason you forwarded the content to friends was because you were outraged by it, we are currently not smart enough to realise that.”
Musk later responded to a user’s post that suggested people share posts of puppies “so your feed doesn’t become too toxic.”