I Bet You’ve Never Seen: China’s Funeral Shroud Fashion Show, Funeral Industry Cashing In

Recently, Tianjin hosted the 2024 Shenzhou Funeral Technology and Culture Festival, which included a funeral clothing brand launch event, grandly named the “2nd China International Life Fashion Show.” Banners at the event displayed slogans like “The Last Outfit of Your Life.” The launch showcased hundreds of funeral garments, mourning clothes, and burial dresses.
The video shows young male and female fashion models walking the runway in various brands of funeral clothing, including cheongsams, suits, Hanfu, Tang suits, and Zhongshan suits, along with many “stylish” designs. Various “high-end and elegant” funeral garments were on display, competing for attention.
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