Hong Kong wants more visitors? Hook them with great food, Cantopop and Bruce Lee

In the second of a two-part series on Hong Kong’s efforts to boost its tourism industry, the Post takes a look at other attractions the city can offer beyond the nine hotspot products the government has floated. Read part one here.

Even as Hong Kong has kick-started efforts to promote nine “tourism hotspots” identified by a government working group, industry players and experts say the city has much more to entice visitors.

To revive the city’s flagging tourism scene, they suggested tapping its rich culinary traditions, exploiting the appeal of Cantopop and the popularity of Hong Kong action films from the past, and telling more stories about its places and people.

Bring back and celebrate the dai pai dong and cha chaan teng, declared veteran entertainment and hospitality entrepreneur Allan Zeman, founder and chairman of the Lan Kwai Fong Group.

Once found everywhere and famous for tasty, cheap food cooked on the spot, streetside hawker stalls known as dai pai dong have been disappearing.

Amid concerns over hygiene and noise, the authorities tightened the rules and have not issued new licences since the 1970s.

Even so, local cafes or cha chaan teng continue to serve up comfort food and drinks at wallet-friendly prices, drawing a steady stream of customers looking for milk tea with pineapple buns, egg tarts, scrambled eggs and toast, a fried pork chop and rice or macaroni soup, and more.