China KOL mimics athlete in sexy video, igniting debate over objectification of sportswomen

A live-streamer in China mimicked national track and field athlete Wu Yanni and performed provocative dances for profit, sparking a heated online debate.

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Videos by Douyin influencer @xiaoyu, who has over 4,000 followers, went viral and topped the Weibo trending list on December 5.

The controversial videos feature her wearing make-up and styling her hair to resemble Wu, dressed in sportswear, and copying Wu’s signature gestures, such as pointing skyward before starting a race.

Wu, 27, completed her 100m hurdles at the Paris Olympics in 12.97 seconds, narrowly missing the semi-finals but setting a record for Chinese women’s 100m hurdlers.

Wu Yanni, above, is an icon for younger generations, known for her dramatic make-up and confident personality. Photo: Baidu
Wu Yanni, above, is an icon for younger generations, known for her dramatic make-up and confident personality. Photo: Baidu

Dramatic make-up and, more importantly, Wu’s confident and assertive personality have made her an icon for young Chinese generations who value individuality and self-expression.

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