A Chinese gym has recently launched a controversial weight-loss challenge, offering a luxury car as a reward to anyone who successfully loses 50kg in three months.
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While the promotion has garnered significant online interest, it has also raised serious concerns among health experts regarding the dangers of extreme weight loss in a short time frame.
On October 23, a fitness training centre in Binzhou, Shandong province, northern China, announced the bold weight-loss challenge online, which quickly attracted major attention.
According to the promotional poster, the gym promised a luxury Porsche Panamera as a prize to anyone who can lose 50kg within three months. The latest Porsche model from this product line has an official starting price of around 1.1 million yuan (US$155,000) in mainland China.
A fitness coach, surnamed Wang, confirmed to Xiang Yang Video that the campaign is legitimate, stating: “The challenge is real and already underway, and registration will close once we reach 30 participants. So far, around seven or eight people have signed up.”
Wang noted that the registration fee is 10,000 yuan (US$1,400), which covers meals and accommodation in a fully enclosed training environment with shared rooms. However, the specific details of the training regimen, dietary plans and criteria for achieving the weight loss target remain undisclosed.
Wang also mentioned that the Porsche being offered belongs to the gym owner and is a used 2020 model that he has driven for several years, not a new car.