‘Chicken Steak Brother’ sells snacks for 85 US cents, offers emotional value 10 times greater

A street food vendor in eastern China has trended on social media because of the unique way he carries out his business and his humorous interactions with customers.

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Some people have even described him as being as passionate about his job as the popular cartoon character, SpongeBob.

Li Junyong, 48, has been selling chicken steak on the street in Jingdezhen, Jiangxi province for years.

Li Junyong hard a work cooking up a storm at his stall with his trademark smile. Photo: Handout
Li Junyong hard a work cooking up a storm at his stall with his trademark smile. Photo: Handout

As a result, he has earned the nickname “Chicken Steak Brother”, the mainland news outlet Shandian News reported.

Li attracted significant attention after a local food blogger met him by chance on the street at a particularly hectic time.

“I am extremely busy. I have to finish these orders quickly. Then I must arrive at the gate of No 5 Middle School. The students will be released soon and they will be waiting for me,” Li was filmed explaining to the blogger while he busily fried chicken steaks.

Li makes a point to a customer. He is well known for telling them to be careful when handling his super hot fried chicken. Photo: Handout
Li makes a point to a customer. He is well known for telling them to be careful when handling his super hot fried chicken. Photo: Handout

“If I am not there on time, they will call me a liar because we have an agreement that I sell chicken steaks at their school gate after they are released from school,” he added.

  

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