Published: 9:00pm, 5 Nov 2025Updated: 9:54pm, 5 Nov 2025
Amid the growing presence of Chinese firms in Brazil, Brazilian businesses are expressing hope of being able to further expand into China’s market, while also calling for enhanced bilateral efforts to overcome challenges such as logistical bottlenecks.
Advertisement
“China can and should be Brazil’s largest export market for every product category,” said Christian Gogola, director of Brazilian drink company Legendaria.
“But for now, more Chinese companies are entering Brazil than Brazilian firms doing business in China,” he noted, speaking to the Post at the China International Import Expo (CIIE) on Wednesday, the first day of the six-day annual trade show in Shanghai.
Gogola added that “go to China” will be the natural strategy for many Brazilian businesses, citing “great bilateral ties” between the countries.
Chinese companies have been expanding their footprint in Brazil, with a report by the Brazil-China Business Council in September showing that Chinese investment in Brazil more than doubled in 2024 from the previous year.
Advertisement