Published: 10:04pm, 11 Sep 2024Updated: 10:48pm, 11 Sep 2024
Cultural festival Hypefest will make its Hong Kong debut in November, with the latest iteration of the event funded by local authorities as part of efforts to bolster the economy, boost tourism and promote the city as a regional arts hub.
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Organisers said on Wednesday that the festival at the Central harbourfront on November 9 and 10 was expected to attract 30,000 guests, with visitors accounting for a third of them.
The government has set aside HK$15 million (US$1.9 million) for the event as part of its Mega Arts and Cultural Events Fund.
Kevin Ma, founder and CEO of festival organiser Hypebeast, said: “We’re excited to bring Hypefest to Hong Kong, the city where our headquarters are based. As a significant international hub for arts and culture, we want to create an unforgettable experience for our local community.”
Hypefest is among a slew of major events planned for the last quarter of the year, including the Wine and Dine Festival and the Prudential Hong Kong Tennis Open, as part of efforts to boost tourism and the city’s sluggish economy.