A highly anticipated cross-border driving scheme for Guangdong residents will provide a boost for Hong Kong’s tourism-related industries, the transport chief has said, as she called on different sectors to offer a variety of tailored packages linked to hotels, restaurants and events to woo the new source of visitors.
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Secretary for Transport and Logistics Mable Chan on Thursday noted the business sector’s enthusiasm over the launch of the Southbound Travel for Guangdong Vehicles scheme, which will allow a daily quota of 100 vehicles to enter the city’s urban areas via the Hong Kong-Zhuhai-Macau Bridge.
“I am pleased to note the positive response from different sectors, especially the business industry including hotels, catering, retail, AsiaWorld-Expo, and business chambers. They are all very supportive,” she told the media, a day after announcing that the scheme would be launched in November, a month earlier than planned.
“The business sector is actually very quick-witted. Industry players can actively explore launching packages, such as parking combined with accommodation, exhibitions, or other activities and mega-events.”
Chan stressed that packages tailor-made for Guangdong drivers would help improve supporting facilities and connections, and inform promotional strategies that would better capitalise on this new group of visitors.
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“With the package offerings which cater to Guangdong visitors, we can help disseminate relevant information and promote the scheme to the mainland. With our joint efforts we can make this good policy even better,” she said.